Worst movie title of 2011 nominee: “Jumping the Broom”

I’m not apt to do previews, and I’m not a big fan of “date movies,” but I have t get this off my chest. I first saw the poster at the multiplex last week. I did a double take. I know I’m not the only one who thought the title initially was “Jumping the shark.” That’s too bad. It would have been better off if it had. I’ll explain why.

  • The concept can not be any more simpler. Here is the synopsis courtesy of the studio (Sony Pictures), “A collision of worlds when two African-American families from divergent socioeconomic backgrounds get together one weekend in Martha’s Vineyard for a wedding.” This is edited slightly on its imdb entry, “Two very different families converge on Martha’s Vineyard one weekend for a wedding.” The poster wittles it down further, ” The Taylors are Downtown. The Watsons are Uptown.” But based on font size, that is condensed into just two words: DOWNTOWN / UPTOWN. In other words, this is a date movie. Guys do not (willingly) go to date movies. Ladies, if you take a single guy to a date movie, the date’s gonna end in one of two ways. And let’s face it, even option 1 is only delaying the inevitable option 2: the break-up.
  • The movie opens on May 6, 2011. There’s some fairly stiff competition that is also opening that weekend. First, all the single guys still (save maybe those not recovered from Cinco de Mayo) will be seeing “Thor.” That’s fine, but the real problem is that there are also TWO OTHER DATE MOVIES premiering that day as well: the rom-com “Something Borrowed” , and the married couple drama “Last Night.”
  • Did you know the wedding tradition of jumping the broom  had already jumped the shark over a century before Henry Winkler strapped on water skis? According to Wikipedia, the broom jumping ceremony was the only observance slaves in the American had, since they weren’t allowed to have weddings. “Jumping the broom also fell out of practice due to the stigma it carried, and in some cases still carries, among black Americans wishing to forget the horrors of slavery. Once slavery had ended, many blacks wanted nothing to do with anything associated with that era and discarded the broom jumping practice altogether.” I’m beginning to wonder whether it’s the Taylors or Watson’s that brought the sweeper to the reception now.
  • Personally, I’d be more inclined to see “Jump the Shark: the movie” than all of the movies mentioned above. I don’t care what the concept is, it has to be more original than any of these derivative opuses.

I can’t wait until the critics get a hold of this movie. Rotten Tomatoes could have a field day with this.

Coming Soon to an I,Omnibus blog near you: reviews of “Sucker Punch,” and “Source Code.”


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